Webonomics
"Webonomics : Nine Essential Principles for Growing Your Business on the World Wide Web" You don't have to know how to build a Web site to read this book. It is enjoyable and informative reading for people looking to do business on the Web. Available from www.amazon.com for $17.50.
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Publicity On The Internet
Publicity On The Internet is a complete guide to promoting any product, service, person, or event on the Internet and commercial online services. Publicity On The Internet gives precise, comprehensive, and comprehensible information on how to increase traffic at a web site, the planning and promoting of online events, getting media coverage online and off, launching a
new product or business, and defending against online attacks.
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Being Digital
A look at the digital future written by the monthly columnist for Wired magazine. Available from www.amazon.com for $9.80.
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World Wide Web Marketing
"World Wide Web Marketing: Integrating the Internet into Your Marketing Strategy" offers assistance in setting realistic goals for online marketing, getting feedback, and customer service; with chapters on attracting attention to your Web site and "value added marketing." Available from www.amazon.com for $19.96.
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Increasing Hits and Selling More on Your Web Site
Methods for maximizing the effectiveness of your Web site, with chapters on "SITE PROMOTION: GENERATING HITS" and "DEVELOPING YOUR WEB STRATEGY." Available from www.amazon.com for $19.96
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Crossing the Chasm
"Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers" Available from www.amazon.com for $11.20.
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Your Personal Netspy
"Your Personal Netspy : How You Can Access the Facts and Cover Your Tracks Using the Internet and Online Services" Find out which Web sites have information about your company and your competition. Privacy, security, and protecting your privacy are also discussed. Available from www.amazon.com for $10.36
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101 Businesses You Can Start on the Internet
Available from www.amazon.com for $19.96. 
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Creating Killer Web Sites, Second Edition
"Creating Killer Web Sites, Second Edition" by David S. Siegel, is a continuation of the first edition with info on 4.0 browser design and implementing style sheets. This book focuses on the design aspects of Web pages and creating "Third Generation" sites.
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What Will Be
"What Will Be: How the New World of Information Will Change Our Lives" The author, Michael L. Dertouzos, Head of MIT's Laboratory for Computer Science, addresses the technological possibilities for machines in the future, and the impact upon human beings. Available from www.amazon.com for $17.50.
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